Thursday, June 16, 2005
A guide to creating good web pages - part 2 (BETA)
A guide to creating good web pages
an occasional series by Marissa (Beta)
Part 2 - Designing your Website
CompanyX advises that the best websites give the users what they want. Well clearly what the users want is free beer, three day weekends and a charge account at Sachs Fifth Avenue but I don't think that's exactly what they mean.
No, what CompanyX knows users want is clarity, relevancy and professionalism. There must be some type of acronym we could use to make that easier to remember?
Clarity.
Websites should have lots of white space and use attractive pastels. Logos should use bright primary colours and websites should never ever have a pale blue background. It should be clear to the user what the site is about and how they may best leave the site in the event of an emergency *here*, *here* and behind the links. Exits will be highlighted by means of a gentle blue glow.
Relevancy.
However relevant a webmaster believes their site is it can almost certainly be improved. There are various tools and services currently available to help with this, such as XAds, AutoXLink, AddressLinkyX, VINLink(Beta), DeliveryTrack v.X and CheeseFinder. For all of these great services you need do nothing (although you may wish to include a note telling your clients how to install the necessary software) and there's ABSOLUTELY NO PAYMENT REQUIRED!. There's an added benefit here that your site design is enhanced by blue stripes which is both attractive and user friendly as it highlights the most useful links for the user.
Professionalism.
Demonstrate your knowledge of the product, don't be afraid to compare your product/service with others in your field. If you believe that another site is abusing these quality guidelines, please report that site to the internet police, that's the professional thing to do.
Specific Design & Content Guidelines include:
an occasional series by Marissa (Beta)
Part 2 - Designing your Website
CompanyX advises that the best websites give the users what they want. Well clearly what the users want is free beer, three day weekends and a charge account at Sachs Fifth Avenue but I don't think that's exactly what they mean.
No, what CompanyX knows users want is clarity, relevancy and professionalism. There must be some type of acronym we could use to make that easier to remember?
Clarity.
Websites should have lots of white space and use attractive pastels. Logos should use bright primary colours and websites should never ever have a pale blue background. It should be clear to the user what the site is about and how they may best leave the site in the event of an emergency *here*, *here* and behind the links. Exits will be highlighted by means of a gentle blue glow.
Relevancy.
However relevant a webmaster believes their site is it can almost certainly be improved. There are various tools and services currently available to help with this, such as XAds, AutoXLink, AddressLinkyX, VINLink(Beta), DeliveryTrack v.X and CheeseFinder. For all of these great services you need do nothing (although you may wish to include a note telling your clients how to install the necessary software) and there's ABSOLUTELY NO PAYMENT REQUIRED!. There's an added benefit here that your site design is enhanced by blue stripes which is both attractive and user friendly as it highlights the most useful links for the user.
Professionalism.
Demonstrate your knowledge of the product, don't be afraid to compare your product/service with others in your field. If you believe that another site is abusing these quality guidelines, please report that site to the internet police, that's the professional thing to do.
Specific Design & Content Guidelines include:
- Make a site with a clear hierarchy and space for text links.
- Offer a site map to CompanyX with links that point to the important parts of your site. We will then be in a position to know how to best annoy you by ignoring these links.
- Create a useful, information-rich site and write pages that clearly and accurately describe your content. Our team of evaluators are expert in all fields and can access your site for it's deserved rank.
- Think about the words users would type to find your pages, and make sure that your site actually includes those words within it. There will be exceptions to this but we will always encourage others to assist with your ranking for specific phrases in these cases.
- Try to use text instead of images to display important names, content, or links. The XBot doesn't recognize text contained in images. Nor does it recogise the really important text that you want it to - we use an inverse importance/recognition algo.
- Make sure that your TITLE and ALT tags are descriptive and accurate. We will then ignore them.
- Check for broken links and correct HTML. No idea why, but check.
- If you decide to use dynamic pages (i.e., the URL contains a '?' character), be aware that not every search engine spider crawls dynamic pages as well as static pages. For example we might decide we can't be bothered.
- Keep the links on a given page to a reasonable number (we will supplement this as required).
# posted by Marissa "It wasn't our fault, it was the webmaster's fault for not writing web pages like we want them" of Company X @ 8:43 AM 
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>>Make sure that your TITLE and ALT tags are descriptive and accurate. We will then ignore them.
Do titles and alts belong in the same sentence?
If so, xcompany has gone off the deep end.
Being smart doesn't always mean having common sense.
Do titles and alts belong in the same sentence?
If so, xcompany has gone off the deep end.
Being smart doesn't always mean having common sense.
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# posted by : 1:11 PM
: 1:11 PM << Home
By peddling very hard on an excercise bike at my desk (somebody's got to)
* Unreal, pretend, not true. Marissa, or indeed any Marissa, did not write this. This is a joke, a subtle dig at a company similar to CompanyX.